SOCIAL DISTANCE AND VIETNAMESE TRADITIONAL ART DECORATION

The goal of this analysis is to apply the Systemic Functional Linguistics theory (SFL) analyze social distance and visual sign in context Vietnamese art decoration. Based on concept semiotics, between interactants analyzed through a register description tenor system within situation. From point view, applies five lines human thought based Bogardus divided into motivational relevancies, including (i) life, (ii) natural world, (iii) mythology, (iv) philosophy, (v) religion, (vi) culture tradition, describe relationship situation meaning interpretation traditional findings suggest that generally plays an important role among decoration functional interpretation. further reflects some levels configuration power, contact, affective involvement language usage. As result, could be realized by interpretation, called socio-functional system, three perspectives: appreciation, beliefs, faiths, respect, features properties Some benefits study can applied other fields communication such as film, advertising, aesthetics.